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5 Benefits of Digital Signage in Organizational Communication

Organizational communication in its broadest sense uses various methods for corporate management to convey policies, guidelines and other information to employees, vendors and other stakeholders in the enterprise.

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Four Ways to Measure Interactive Digital Signage ROI

One common question that solution providers are asked by customers is “How can I tell if I’m getting a good return on my investment?” Conceptually, return on investment (ROI) is a fairly straightforward concept. You take the gains from your investment and subtract the initial cost of the investment. Positive gains indicate positive ROI and so forth. Seems simple right? Well, maybe and maybe not.

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